Market Intel

is selling embroidery on etsy profitable

Last updated: April 2026 ·affiliate disclosure

Most embroidery sellers on Etsy see net margins between 35% and 55% after all fees, assuming you're pricing competitively and your materials cost is controlled. Profitability is real—but only if you treat it like a business, not a hobby. You'll need to move volume (15-30 units monthly minimum to justify the effort), keep material costs under 25-35% of selling price, and understand exactly what Etsy takes before you price a single item.

Etsy Fees for embroidery Sellers

Etsy charges you 6.5% transaction fee on the item price plus 3% + $0.20 payment processing fee on the total (item + shipping). On a $35 embroidery piece with $5 shipping, you lose $2.28 + $1.21 = $3.49 in fees. If you use Etsy Ads, expect another 5-15% of your revenue gone. Add Etsy Shop fees ($0.20 per listing monthly) and you're looking at 9.5-10.7% of gross revenue disappearing before you factor in labor, materials, or shipping costs.

Profit Margin Benchmarks

Good margins: You're selling custom embroidery hoops at $45+ with material costs under $12, netting you 55-60% before labor. Average margins: Standard pieces at $25-35 with $6-8 material costs give you 40-45% margin. Poor margins: Generic items priced under $20 or custom work quoted too low eat into your bottom line fast—you'll see 20-30% margins, which doesn't justify the hand labor involved. The difference between good and poor comes down to pricing power and material sourcing, not luck.

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The margins above are averages. Your real profit depends on your specific price, costs, and volume.

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Verdict: Is It Worth It?

Embroidery on Etsy is profitable if you commit to volume and systems. You can make $15-25/hour in net profit per piece if you price right and your materials are dialed in. The reality: most hobbyist embroiderers underprice their work by 40-50%, killing profitability. If you're willing to do 20+ sales monthly and raise prices to $35+, yes—this works. If you're testing the waters with 2-3 sales monthly at $15 items, you're wasting time.

Frequently Asked Questions

What are the total Etsy fees for selling embroidery?

You pay 6.5% transaction fee + 3% + $0.20 payment processing. On a $35 sale with $5 shipping, that's $3.49 in fees total (9.8% of gross). Add $0.20/listing per month and optional Etsy ads (5-15% of revenue) and your total fees range from 10-25% depending on advertising spend.

What profit margins can embroidery sellers expect on Etsy?

Net margins typically range from 35-55% after Etsy fees but before labor costs. If your materials run $8-12 per piece and you sell at $35-45, you're hitting 40-50% margins. Custom work and higher-priced items ($50+) can push margins to 55-60%, but only if material costs stay controlled and you're not underpricing labor.

How much do Etsy embroidery sellers actually make?

Full-time sellers doing 20-30 sales monthly at $35-40 average price net $400-600/month after Etsy fees and materials. That's $15-25/hour in profit if you're spending 1-2 hours per piece on production and admin. Part-time sellers with 5-10 sales monthly make $100-250/month—not enough to justify the effort unless you're building a brand.

Are Etsy fees killing embroidery seller profitability?

Etsy fees (9.5-10.7% of revenue) are manageable if you price correctly—a $35 item absorbs the hit easily. The real profit killer is underpricing. If you're selling $15-20 items, yes, fees hurt. If you're at $35+, fees become background noise. The data shows sellers who price under $25 rarely survive long-term on Etsy.

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