About SideHustleIntel
About SideHustleIntel
SideHustleIntel is a free, anonymous toolkit for e-commerce sellers. We build calculators and audits that show you what you actually make—after every fee, tax, and hidden cost takes its cut. No courses. No guru. No affiliate rankings dressed up as reviews.
Why We Started
Most fee calculators online are built by companies selling the platforms they calculate for. They're technically accurate but strategically incomplete. They show you what Amazon or Shopify charges, but not what payment processors take, what fulfillment costs, what ads really drain, or what taxes you owe. Sellers end up with a fantasy number, not a real one.
We built SideHustleIntel to close that gap. Every tool here accounts for the full stack of expenses. The math is public. The methodology is repeatable. We don't sell anything.
What Makes Us Different
We don't have a founder brand to protect or products to promote. There's no name attached to these tools because they don't need one. You're here for data, not personality.
We won't rank platforms by affiliate commission. We won't sell you a course on how to use our tools. We won't let sponsors influence what we calculate or how. Independence isn't a marketing angle—it's the only way these tools stay useful.
The Tools
FeeCalc: Real profit after platform, payment, and fulfillment fees. LaunchAudit: Scorecard for new product viability across channels. HustleStack: Compare margins across multiple sales channels simultaneously. NicheScore: Data on market size, saturation, and seasonality. QuitOrScale: Break-even analysis and growth thresholds. TemplateVault: Free spreadsheet templates for tracking unit economics over time.
Our Philosophy
Stay anonymous. Stay independent. Update quarterly. We don't need traffic spikes or viral moments. We update when the data changes—when Amazon adjusts fees, when Stripe's rates shift, when new fulfillment costs emerge. If you bookmarked this site three months ago and it still says the same thing, check back. It won't.
These tools exist because sellers deserve to know their real numbers before they decide to scale, pivot, or quit. Everything here is free because good data shouldn't be locked behind a paywall or a sales funnel.
Use what you need. Trust the math. Make decisions based on what's real.